Using Trackers
This feature is currently available to a limited set of users and will roll out to everyone soon.
If you don’t have this yet, please refer to Creating and Subscribing to Alerts.
Trackers help you automatically monitor important moments across all your calls, such as competitor mentions, pricing discussions, objections, feature requests, or themes that matter to your team.
Trackers don’t rely on exact keywords. Instead, they use AI Search to detect moments based on meaning, even if the exact phrase wasn’t spoken. This makes them far more powerful and accurate than traditional keyword alerts!
What Trackers Do
Trackers allow you to:
Automatically detect themes across all recorded calls
Track moments, not just words
Get weekly summaries of everything your Tracker found
Review all matches in one place
Keep teams aligned on what matters most
Creating a Tracker
1. Go to the Trackers Tab
Open Fathom and click Trackers from the menu.
2. Click “Create Tracker”
You’ll see a list of examples, or you can start from scratch.
3. Describe what you want to track
Common Trackers include:
“Pricing objections”
“Competitor mentions”
“Customer pain points”
“Feature requests”
“Customer interest in integrations”
💡 Trackers use AI, so you don’t have to guess the exact words someone might say. Fathom will match the meaning, not just the phrase.
4. Save your Tracker
Your Tracker will immediately start scanning new calls for matching moments.
Weekly Tracker Digest
Every Sunday evening, Team Admins subscribed to at least one Tracker will receive a weekly digest email summarizing:
Tracker activity from the past week
Matches across real-time, daily, and weekly subscriptions
Org-level usage statistics
Who Can Use Trackers
Role | Access |
|---|---|
Team Admins | Can create, edit, and view all Trackers |
Team Members | Can view Trackers that are shared with them |
Non-team users | No access to Trackers |



